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INSIGHT
洞察產(chǎn)品機(jī)會(huì)
基于大數(shù)據(jù)分析洞察產(chǎn)品機(jī)會(huì)賽道、目標(biāo)人群人群需求、行業(yè)趨勢(shì)、新技術(shù)運(yùn)用。
Based on big data analytics to gain insights into product opportunity tracks,target demographic needs, industry trends, and the use of new technologies.
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DEFINE
定義產(chǎn)品策略
基于羽察與行業(yè)趨勢(shì)研究用戶(hù)需求深挖痛點(diǎn)新場(chǎng)景運(yùn)用鎖定核心產(chǎn)品與創(chuàng)新策略
Based on insights and industry trends to study user needs to dig deeper into thepain points of new scenarios to lock the core product and innovation strategy.
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BRAND
沉淀品牌影響力
打造核心產(chǎn)品賣(mài)點(diǎn)，抓用戶(hù)心智重產(chǎn)品創(chuàng)新、品牌視覺(jué)、營(yíng)銷(xiāo)運(yùn)營(yíng)實(shí)現(xiàn)從好產(chǎn)品到好品牌。
Create core product selling points, grasp the user's mind heavy product innovation, brandvision, marketing operations to achieve from good products to good brands.
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EXPAND
挖掘品類(lèi)賽道
精細(xì)化人群策略鎖定細(xì)分需求細(xì)分場(chǎng)置通過(guò)創(chuàng)新產(chǎn)品組合圈核心用戶(hù)，搶占賽道。
Refinement of crowd strategy to lock the segmentation of demandsegmentation field placement through innovative product portfolio circle coreusers, seize the track.
